Skip to content
The problem

Most outbound is cold, generic and manual. In African markets it is also working from data that is thin, stale or simply missing, so your team spends most of its time researching companies that turn out not to match.

How it works

We build a Clay enrichment waterfall pulling from Apollo, Clearbit, and LinkedIn. Leads are scored against your ICP, verified, and delivered into prioritised HubSpot sequences, triggered automatically by n8n.

Stack
ClayApolloHubSpotn8nClearbit
Outcomes
  • Reply rates increase 3–5x within 30 days
  • Manual research time cut by 52%
  • Consistent daily pipeline without added headcount
The problem

Most teams publish once and move on. When you are selling into several African markets at once, the same message has to land differently in Lagos and Cape Town, and doing that by hand is what stops teams publishing at all.

How it works

An n8n pipeline monitors your CMS for new publications. On trigger, Claude AI generates three repurposed formats: a LinkedIn post, newsletter snippet, and Twitter thread. Each is routed to the right team member in Slack for one-click approval before auto-scheduling.

Stack
n8nClaude AISlackBufferCMS Webhook
Outcomes
  • Content output 3x with same team size
  • Distribution time per piece: 3 hours → 14 minutes
  • Newsletter open rate +22% from consistency
The problem

Your ideal clients are signalling intent daily: new roles, funding rounds, market entries, relevant comments. Across African markets that signal is often the only reliable data you have, and almost nobody is capturing it.

How it works

We deploy a Phantombuster + n8n monitoring layer across 2,000+ target personas. When a signal fires (new hire, funding, post engagement), the lead is auto-enriched in Clay, scored, and loaded into a priority outreach sequence in HubSpot within minutes.

Stack
Phantombustern8nClayHubSpotLinkedIn
Outcomes
  • Meeting book rate 3.1x higher than cold outbound
  • Cost-per-booked-meeting down 68%
  • 2,000+ warm prospects continuously refreshed
The problem

Your GTM challenge doesn't fit a template. It spans multiple tools, data sources, teams and often several countries, each with its own currency, entity and rules. Nobody has built this exact thing before.

How it works

We scope the problem, map the data flows, and engineer a bespoke pipeline from first principles. Typical projects include SEO monitoring dashboards, sales velocity trackers, CRM deduplication engines, and multi-market data unification layers.

Stack
Varies by projectn8nClayHubSpotCustom APIs
Outcomes
  • Single source of truth across tools
  • Manual ops work eliminated or automated
  • Built to handoff: documented and maintainable
The problem

Influencer budgets get wasted on passive followers. Brands enter African markets with large follower counts and no signal on who actually buys, or in which country they are sitting.

How it works

We build a follower analytics pipeline that segments audiences by engagement depth, purchase-behaviour proxies, and content affinity. High-intent followers are tagged, entered into personalised outreach sequences with UTM-tracked discount codes, and reported back into Shopify or Meta Ads for retargeting.

Stack
Clayn8nMeta Ads APIShopifyCustom Analytics
Outcomes
  • Conversion rate 4.8% vs 1.2% industry average
  • Launch revenue +31% above target in month one
  • Audience intelligence reusable across campaigns
The problem

Most AI pilots stall because the model was never connected to anything. It drafts in a browser tab while the CRM stays untouched, and nobody trusts it enough to let it act. Add thin local data and questions about where records are allowed to sit, and the pilot quietly ends.

How it works

We start from a task that costs real hours, not from the model. The agent gets the context it needs, the tools to act on your stack, a confidence threshold, and a human gate on anything expensive to undo. It runs inside n8n or the CRM you already use, so the output lands where the work happens.

Stack
ClaudeAnthropic APIn8nMCPHubSpot
Outcomes
  • Research and qualification handled before a human opens the record
  • Model choice swappable, so cost is a decision rather than a lock in
  • Every irreversible action gated by a human by default
The stack we build on

Your tools, or ours. Nothing proprietary.

ClayClay
ApolloApollo
HubSpotHubSpot
InstantlyInstantly
LemlistLemlist
n8nn8n
ClaudeClaude
Claude CodeClaude Code
OpenAIOpenAI
CodexCodex
PineconePinecone
GitHubGitHub
RenderRender
Base44Base44
AI ArcAI Arc
BlitsBlits
LinkedInLinkedIn
GmailGmail

Every system is built on tools you already own or can own. You keep the accounts, the data, and the workflows when the engagement ends.

Not sure which system you need?Tell us the problem.

Most clients come in with a symptom, not a system. We scope the right build on the first call.